In digital marketing, how can you really tell if your ads are working? This Hyros review takes a look at a tool made to give you accurate tracking and attribution for your campaigns. Hyros helps businesses keep tabs on every customer interaction, giving you insights that can really boost your ad performance.
If you're looking to make your marketing strategies better and get a higher return on investment, this review will walk you through the features and perks of using Hyros for your advertising needs.
Hyros Key Insights
| Basic Details | Availability |
|---|---|
| Starting Price | $216 |
| Pricing Model | Monthly |
| Free Tier | No |
| Special Discount | No |
| Special Offer | No |
Hyros Overview
Hyros is a sophisticated ad tracking and attribution platform designed to enhance marketing effectiveness by providing deep insights into customer interactions. It employs artificial intelligence and machine learning to analyze data from multiple advertising channels, enabling precise multi-touch attribution.
The platform integrates seamlessly with major ad networks such as Google Ads and Facebook Ads, offering features like real-time analytics, call tracking, and email tracking. By leveraging these technologies, Hyros helps businesses optimize their ad spend and improve overall campaign performance through actionable insights.
Key Features of Hyros
- Print Tracking Technology
Hyros uses patented "Print Tracking" across ten data points on websites, providing up to 50% more ad attribution than standard tracking. This AI-powered system tracks customers even if they change browsers or emails, ensuring superior accuracy.
Pro Tip: Enable Print Tracking on all your web pages to capture every customer interaction, even those you didn't know existed!
- Multi-Touch Attribution
Tracks the entire customer journey across multiple touchpoints, from the first click to the final purchase. Hyros processes over $3.6 billion in tracked revenue, typically increasing ad scale by 20%.
Fun Fact: Hyros can track customer interactions for literal years, giving you unprecedented insight into long-term customer behavior!
- Real-Time Analytics Dashboard
Customizable dashboard offering deep insights into ad performance and ROI metrics. Users can drag and drop to build their own "source of truth" dashboard with any metric imaginable.
Stat: On average, Hyros users see a minimum 15-20% increase in ad ROAS after implementation.
- AI-Powered Ad Learning
Continuously improves performance by analyzing historical data and learning your business's unique ad patterns. This AI system enhances the accuracy of ad platform tracking and optimizes targeting.
Mystery Feature: Hyros has a secret algorithm that predicts future customer behavior based on past interactions. Unlock this feature to see into your marketing future!
- Call and Email Tracking Optimization
Sophisticated tracking of both call and email interactions, integrating with popular scheduling software. Attributes the quality of calls and demos to specific ad sources.
Table: Call Quality Metrics
| Metric | Tracked by Hyros |
|---|---|
| Funnel Progress | ✓ |
| Call Attendance | ✓ |
| Average Deal Size | ✓ |
| Close Rates | ✓ |
- E-commerce Integration
Fully integrates with major e-commerce platforms like Shopify and WooCommerce, as well as custom setups. Provides unified cost and store metrics for comprehensive e-commerce analytics.
Insider Tip: Hyros can reveal hidden revenue streams in your e-commerce funnel that you never knew existed!
- Local Agency/Lead Gen Tracking
Advanced local lead generation and call tracking capabilities. Allows agencies to see the true source of every click across all channels, including SEO, email, and multiple ad platforms.
Did You Know? Hyros can track leads back to their source even after months have passed, giving agencies unprecedented insight into long-term lead quality.
- SaaS-Specific Features
Offers specialized tracking for SaaS businesses, including subscription analytics and attribution. Forecasts true revenue from each customer, factoring in long-term value and churn rates.
Hidden Gem: Hyros has a little-known feature that can predict which SaaS customers are likely to upgrade or churn based on their initial interaction patterns!
Hyros Subscription Plans
| Revenue Tier | Monthly Price (w/annual plan) | Features |
|---|---|---|
| Up to $20k | $216 | VIP Support, Basic Tracking |
| Up to $40k | $329 | VIP Support, Full Functionality |
| Up to $83k | $546 | VIP Support, Full Functionality |
| Up to $250k | $929 | VIP Support, Full Functionality |
| Up to $750k | $1,401 | VIP Support, Full Functionality |
| Up to $2M | Custom | VIP Support, Custom Solutions |
Hyros Alternatives
1. Triple Whale
Advanced analytics platform with AI-driven insights and server-side pixel tracking, specializing in e-commerce attribution and multichannel campaign optimization.
2. Northbeam
Enterprise-level attribution platform offering optimal spend thresholds and advanced real-time analytics, particularly suited for large e-commerce brands.
3. SegMetrics
Comprehensive tracking platform with strong Customer Lifetime Value (CLTV) tracking capabilities and advanced cohort analysis features.
| Features | Hyros | Triple Whale | Northbeam | SegMetrics |
|---|---|---|---|---|
| Best For | Performance Marketing | E-commerce | Large E-commerce | SaaS & E-commerce |
| Standout Feature | Print Tracking | Server-side Pixel | Optimal Spend Analysis | CLTV Tracking |
| Attribution Models | Customizable | Multiple | Advanced | Standard |
| Setup Complexity | High | Medium | High | Medium |
| AI Capabilities | Yes | Yes | Yes | Limited |
- Up to 50% better attribution accuracy
- Comprehensive multi-channel tracking
- Advanced customer journey mapping
- Real-time analytics dashboard
- 90-day money-back guarantee
- The complex initial setup process
- Steep learning curve
- Minimum ad spend requirement ($20k)
Conclusion : Hyros Review
In conclusion, how can you ensure your marketing strategies are truly effective? This Hyros review highlights the tool's strengths in providing accurate ad tracking and customer insights, which are crucial for optimizing campaigns.
In this Hyros review, it’s important to consider both the benefits and drawbacks of the tool. While Hyros offers powerful ad tracking and customer insights, its high pricing can be a significant barrier, starting at over $216 per month. Additionally, the platform's exclusivity means it’s only accessible to businesses with substantial ad spend, which limits its usability for smaller companies. Despite these flaws, Hyros can provide valuable data for those who qualify, making it a worthwhile investment for larger businesses looking to optimize their marketing strategies.
